Certified Organic - Quality Management
 
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      The kind of demands & expectations that consumers have for quality of food products the world over met by Morarka. Organic, is just one part of it. In addition, there are many others as well, in fact numerous other standards of quality and regulations are also applicable to meet the consumer demands. Some of them may be desired quality parameters affecting the buying decisions, but some are statutory and are legally binding. While many food safety, hygiene, contamination and adulteration standards are legally binding, the size, colour, aroma, taste like
       
      parameters also known as product specifications determine the consumer preferences.

      At Morarka Organic, quality is managed like a religious ritual. Every effort is made to deliver the very best to the consumers. Both statutory provisions governing the quality of product as well as other parameters are monitored very closely through a very elaborate process. It involves both lab-based quality checks as well as process based monitoring techniques.

      Some significant quality values associated with every
         
       
      product from Morarka Organic’s portfolio also include the variety, place of cultivation

      and all the geographically associated characteristics of the food products sold. With the result almost one third of the products presently being sold also qualify for registration under Geographical Indications, popularly known as GI products.
           
      Geographical Indication (GI):

      The quality management at Morarka Organic begins with the selection of project areas for the cultivation of specific crops. Every effort is made to identify those areas, which are traditionally known for that crop in terms of its inherent quality attributes. This approach enables the best quality crop variety available for marketing and delivering superior sensory attributes like taste, aroma, flavour, cooking quality etc. It is also makes it much easier to take up the organic cultivation in traditional growing areas.

      Good Agricultural Practices (GAP):

      Good Agricultural Practices (GAP) refers to methods, which when applied to agriculture, produce results that are in harmony with the values of the proponents of those practices. Multiple GAP codes, standards and regulations have been developed in recent years by not just the food industry and producer organizations, but also governments and NGOs. GAP aims to codify agricultural practices at farm level for a range of commodities. The objective of GAP codes, standards and regulations implanted at the farm level include, to a varying degree as follows:
         
        Appropriate adoption and monitoring of GAP helps improve the safety and quality of food and otheragricultural products at he farm level.
       
        It may help reduce the risk of non-compliance with national and international regulations, standards and guidelines (in particular of the Codex Alimentarius Commission, World Organization for Animal Health (OIE) and the International Plant Protection Convention IPPC regarding permitted pesticides, maximum levels of contaminants (including pesticides, veterinary drugs, radionuclide and mycotoxins) in food and non-food agricultural products, as well as other chemical, microbiological and physical contamination hazards.
        Adoption of GAP helps promotes sustainable agriculture and contributes to meeting national and international environment and social development objectives.
           
      Hazard Analysis & Critical Control Points (HACCP):

      Safety of the food supply is the key to consumer confidence. In the past, periodic plant inspections and sample testing have been used to ensure the quality and safety of food products. HACCP was introduced as a system to control the safety of the product when manufactured, rather than trying to detect problems by testing the finished product.

      This system is based on assessing the inherent hazards or risks in a particular product or process and designing a system to control them. Specific points where the hazards can be controlled in the process are identified and monitored regularly to keep the Critical Control Points under control.

      The HACCP system has been successfully applied in all the Production Units. The system fits in well with modern quality and management techniques. It is especially compatible with the ISO 22000 and just in time delivery of ingredients. In this environment, consumers are assured of receiving quality products matching their specifications.

      ISO 22000: 2005 Food Safety Management System:

      Food reaches consumers via supply chains that may link many different types of organizations and may stretch across multiple borders. A weak link may result in unsafe food, which is dangerous to consumers? health. ISO 22000 has made implementation of the HACCP system easier as it incorporates food hygiene principles of HACCP. Another benefit of ISO 22000 is that it extends the system management approach of ISO 9001:2000 which though widely implemented in all sectors does not specifically address food safety. The ISO 22000:2005 specific requirements have enabled Morarka Organic to achieve the following objectives:
           
        To plan, implement, operate, maintain and update a food safety management system aimedat providing products that, according to their intended use, are safe for the consumer,
        To demonstrate compliance with applicable statutory and regulatory food safety requirements,
        To evaluate and assess customer requirements and demonstrate conformity with those mutually agreed customer requirements that relate to food safety, in order to enhance customer satisfaction,
        To effectively communicate food safety issues to their suppliers, customers and relevant interested parties in the food chain,
        To ensure that the organization conforms to its stated food safety policy,
      To demonstrate such conformity to relevant interested parties, and
      To seek certification or registration of its food safety management system by an external organization, or make a self-assessment or self-declaration of conformity to standards.
           

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